Clarkson is at it again, creating wonderful inventions for his farm shop Diddly Squat Farm Shop. And this time the presenter, journalist, writer and farm are planning a range called Grubby Farmer.
Due to the name choice you may or may not be surprised to hear that Clarkson’s new range is a fragrance and skincare range – because farmers deserve to smell great as well.
He’s applied to trademark the products that could include aftershave, shaving and hand creams, anti-wrinkle items and perfume.
The market must be rife for the taking if the farmer and Who Wants To Be A Millionaire Clarkson is thinking of taking it on. The Grubby Farmer term will be for a range of products according to the Daily Mirror which has reported that he’s lodged the Diddly Pop application under the company name Curdle Hill Farm Ltd
The farm is host to the popular Amazon Prime series Clarkson’s Farm, of which we are eagerly waiting for a second season. The farm is found in Chadlington, Chipping Norton in Oxfordshire – and has become quite a popular tourist attraction much to the annoyance of some locals.
If passed the trademark will remain in place for 10 years preventing black marketeers for cashing in on the Yorkshire-born presenter’s name.
Clarkson, who is worth a whopping £55.8million, has also trademarked cocktails and low-alcohol drinks. It’s not his first venture into smells as you can purchase a B******* Candle from the Diddly Squat website where it’s described as “the unique and leathery scent of my car seat, blended with hints of earthy spices”.
The candle comes with a charming message for his customers, “this smells like my b*******. A totally unique and bespoke scent, created for Jeremy.”